Lunch Webinar

Marketers and other agents use a variety of tactics to influence us. One commonly-used persuasion tactic is flattery. But does flattery really work, or do we see right through it? Professor Jaideep Sengupta draws on his extensive research on persuasion techniques to present insights into this topic. He highlights the unexpected long-term effects of flattery ... 閱讀更多

Gift giving generates large revenues for businesses, corresponding to 17.6 percent of retail sales in Hong Kong. Despite their importance for the retail industry, retailers tend to follow the same pricing strategies as for other regular products or services. Yet, consumers purchase decisions for gifts are fundamentally different compared to purchases for own ... 閱讀更多

The latest disruptive research measures the way in which consumers of information react to that information in real time through a novel measure called moment-to-moment synchronicity (MTMS). In this presentation, Prof Wenbo WANG would share his insights on how live social media posts are analyzed in conjunction with range of other capturable variables to ... 閱讀更多

Good learners are those who can adjust their behaviors according to environmental feedback. This adjustment, which is called adaptive learning, is the essential component in human and machine learning. In this presentation, Prof Ellick Wongwill discuss how adaptive learning will lead to sub-optimal decisions, and how this bias can be avoided ... 閱讀更多

With increase in global connectivity, the ability to navigate diverse workforce is seen as an important asset. Cultural competence refers to the ability to adapt and function efficiently in a diverse setting. In this presentation, Prof Melody Chao will explore how our mindsets (i.e., beliefs) and environmental factors influence our ease in managing diversity ... 閱讀更多

In this presentation, Prof Pavel Zhelyazkov will provide an overview of his research on how social networks shape venture capital (VC) firms’ syndication activities as well as access to deals and capital. In particular, he will examine how a VC firms’ behavior within syndicates shapes its access to subsequent investment opportunities; and how indirect social ... 閱讀更多

In this presentation, Prof Chu Zhang will explain in layman’s language a recently published research paper regarding Hong Kong’s derivative warrant market. The paper addresses the questions of whether counterparty risk is priced in derivatives in general. The research results show counterparty credit risk matters for derivative pricing. ... 閱讀更多

Risk management has risen as a corporate priority since the global financial crisis. Although much is known about risk management in developed markets, much less is known outside these markets, where companies face different conditions, additional risks, and greater scope for stakeholder value creation. In this presentation, Prof Peter Mackay will present ... 閱讀更多

Antitrust enforcement against price fixing, bid rigging, market allocation, and firms’ other agreements not to compete has been rising around the world. In light of these changing legal risks of falling under the radar of competition authorities, firms have been adapting their business models, corporate governance policies, securities issuance, and even ... 閱讀更多