Fast-fashion brands are often accused of copying the designs of high-end fashion brands, thereby reducing the distinctiveness of high-end brands and eroding their brand equity. HKUST’s Zijun (June) Shi and colleagues propose a novel way to investigate whether and how fast-fashion copycats affect high-end brand equity. Despite the enormous size of the fashion ... 閱讀更多

Does equality really lead to happiness in information systems development (ISD) teams? To date, research on leadership in ISD teams has assumed that all developers are treated equally by their team leader, ignoring the power of differentiated leader–member exchange (LMX) to enhance team and project outcomes. Filling this important research gap, James Y. L ... 閱讀更多

Is a “want” superior to a “need” when requesting financial help? Shedding light on this topic, HKUST’s Jaideep Sengupta and colleagues offer insights into the persuasive power of language in crowdfunding appeals. Their study has important practical implications for fundraisers, marketers, and policymakers alike. Although the terms “want” and “need” are both ... 閱讀更多

Learning from experience is critical for organizations to thrive in increasingly competitive markets. However, most studies of experiential learning focus on situations in which actors face a repeated event. Thanks to HKUST’s Jaeho Choi and a colleague, we now know much more about the power of learning through generalization in a world of novelty. “In the ... 閱讀更多

In today’s competitive online retail environment, reviews represent an important quality signal that helps customers make more informed purchase decisions. The impact of reviews can propagate up the supply chain, affecting multiple firms’ decisions on pricing and product quality. HKUST’s Dongwook Shin and a colleague shed new light on this phenomenon ... 閱讀更多

More and more research suggests that the past return of one firm’s stock can predict the stock returns of other, connected firms—with momentous implications for firm networks and investors. “Such cross-stock return momentum is found among stocks connected by the same industry, supply chain, and geographic location,” explain Jialin Yu of HKUST and a colleague ... 閱讀更多

Digital technology is transforming commerce, and the operational strategies of international businesses must change accordingly. HKUST’s Jiatao Li and colleagues assess this new business landscape in their editorial for the Journal of International Business Studies ’ special edition on digitalization. “Businesses are developing digital strategies to create ... 閱讀更多

In online retail marketplaces, consumers learn more about products through reviews or ratings, which can then increase their willingness to buy. HKUST’s Zijun (June) Shi and colleagues assess the optimal level of information disclosure in these reputation systems, which can reduce the information asymmetry between sellers and consumers. As the researchers ... 閱讀更多

Structural economic changes over time have increased the value of digital technologies. Recent advances in this area, such as analytics, big data, cloud computing and artificial intelligence, have led nontech firms to follow the tech industry’s lead and invest in digital technologies on a large scale. How has this increased uptake of digital technology ... 閱讀更多

Firms’ financial reports are an important source of information for market participants, and relevant disclosure requirements have been imposed by regulators. However, “there is no discussion about the verification requirements of such disclosures,” explain HKUST’s Yan Xiong and colleagues. They offer an alternative explanation for the importance of ... 閱讀更多