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  2. BizInsight@HKUST

Here you can find a short digest containing the key findings, insights, and takeaways from our top-quality research papers published in some of the best journals in the professional community.

BizStudies
KAWAGUCHI, Kohei (SUNADA) UETAKE, Kosuke WANATABE, Yasutora
Under Pressure: Consumers’ Responses to Context-based Marketing
Consumer Behavior
Marketing Strategy
Marketing Analytics
Purchase Decision
Consumer demographics, product attributes, and purchase history has long been at the heart of marketing communications. That said, with the rise of big data and real-time consumer information, more attention has been paid recently to context-based marketing, in which consumers are shown different types of advertisements depending on environmental factors and ... Read More
Read Full Paper
BizStudies
YIN, Zhe HUANG, Tingliang CHEN, Ying-Ju
Customer Bounded Rationality in Posterior Price-Matching Mechanism
Marketing Strategy
Price Efficiency
Consumer Behavior
The posterior price-matching is a mechanism where a firm reimburses the price difference to a customer who has purchased a product before a markdown. Thus, it is unlikely for a monopolist seller to mark down in a market where consumers are homogeneous (i.e., no room for price discrimination) and there is no inventory to reduce. The purpose of this paper is ... Read More
BizStudies
BEKAERT, Geert PANAYOTOV, George
Good and Bad Trades: An Optimal Strategy for Currency Trading
Currency Trading
Investment Decision
Financial Strategy
Currency carry trading is an investment strategy whereby traders invest in high-interest rate currencies and fund in low-interest rate ones. Historically, this trade has generated substantial returns. Typical analysis of the trade has focused predominantly on currencies that yield high interest rate differentials, as the Australian dollar on the long side ... Read More
Read Full Paper
BizStudies
HU, Peng SHUM, Stephen YU, Man
“Bang bang”: an optimal sales strategy for perishable goods
Consumer Behavior
Seller Behavior
Marketing Strategy
Branding
Shopkeepers and store managers should base decisions on whether to discount or destroy leftover perishable goods on consumer behavior, an innovative new study has found. While marking down prices can provide welcome revenue for foodstuffs that would otherwise go to waste, this can also result in “intertemporal cannibalization”—a reduction in full-price sales ... Read More
Read Full Paper
BizStudies
HUANG, Allen HUI, Kai Wai LI, Reeyarn Zhiyang
How Judge Appointment Can Impact Firms
Securities Litigation
Financial Risk
Litigation can be a costly process for firms. As such, the question of how the risk of securities class action lawsuits affects corporate decisions has drawn a great amount of research interest in accounting and finance literature. To measure ex ante litigation risk, previous studies have generally used industry membership, either alone or in conjunction ... Read More
Read Full Paper
BizStudies
YANG, Hongyan TANG, Yi LI, J. T.
Executive Hubris: Good News for Innovation
Business Innovation
Corporate Governance
Firm Behavior
Leadership
Overconfidence among top managers may be “instrumental” to firm innovation, according to a pioneering new study of more than 6,000 U.S. and Chinese companies. Given the crucial role played by executives in every aspect of business operations, it is little wonder that their personalities affect firms’ decisions and performance. However, researchers have ... Read More
BizStudies
ZHANG, Jieying HUNG, Mingyi HONG, Hyun A.
Loans and the Law
Loan
Institution Studies
Financial Strategy
Monitoring
Debt covenants are an important monitoring mechanism that govern cash-flow rights and control rights between borrowers and lenders. Although it is believed that enforcement and property rights are primary determinants of a firm’s ability to write comprehensive contracts, there is currently little evidence supporting if or how these legal institutions affect ... Read More
BizStudies
CHEN, Ying-Ju HE, Qiao-Chu SHEN, Zuo-Jun Max
The Perils of too much Information: An Agricultural Framework
Data Analytics
Seller Behavior
Supply Chain
Agriculture—the science of cultivating soil, growing crops, and raising livestock—is the primary economic sector of many developing economies throughout the world. Within this context, farmer producer organisations (FPOs) aim to combat poverty by reducing inefficiencies in agricultural markets. For example, FPOs work closely with farmers to integrate ... Read More
BizStudies
NOVOSELOV, Kirill E. HSU, Charles WANG, Rencheng
Corporate Performance: The Vital Connection Between Information and Managerial Decisions
Firm Performance
Corporate Governance
Business Innovation
Information Disclosure
Organizational Behavior
The real economic effects of financial reporting can be understood by looking into the joint effect of managerial overconfidence and accounting conservatism, specifically regarding the quality of corporate decisions. For instance, under what conditions does accounting conservatism improve corporate performance? Within the context of a firm, a chief executive ... Read More
BizStudies
CHEN, Tai Yuan ZHANG, Guochang ZHOU, Yi
The Downside of Non-Compete Clauses for Firms
Corporate Governance
Firm Behavior
Full-time Workers
Human Resource Management
Labor
Non-compete clauses in employment contracts are widely used in countries like the US to forbid certain employees, such as CEOs and specialised technicians, from working with the competition when their contract is terminated. The aim is to safeguard employers’ proprietary information and investment in human capital. But research by Tai-Yuan Chen, Guochang ... Read More
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  • Faculty
    • Faculty Guide
      • Faculty by A-Z
      • Faculty by Department
      • Faculty by Research Interest
  • Research
    • BizInsight@HKUST
      • BizThemes
        • Fintech
        • Green Finance
        • Family Business
        • Data Analytics
      • BizTalks
      • BizStudies
      • BizBites
    • Theme-based Research
      • Fintech Research
      • Green Finance Research
    • Reports
    • Research Centers
    • Research Paper Series (SSRN)
  • Study at HKUST
    • Undergraduate Programs
    • Master of Science
      • HKUST-NYU STERN Ms in Global Finance
      • MSc in Accounting
      • MSc in Business Analytics
      • MSc in Economics
      • MSc in Family Office and Family Business
      • MSc in Finance
      • MSc in Financial Technology
      • MSc in Global Operations
      • MSc in Information and Cyber Security Management
      • MSc in Information Systems Management
      • MSc in International Management
      • MSc in Marketing
    • MBA
      • Full-time MBA
      • Part-time MBA
      • Digital MBA for Global Leaders
    • EMBA
      • The Kellogg-HKUST Executive MBA Program
      • HKUST Bilingual EMBA program
    • DBA
      • Doctor of Business Administration
      • Bilingual Doctor of Business Administration
    • PhD
      • PhD in Accounting
      • PhD in Economics
      • PhD in Finance
      • PhD in Information Systems
      • PhD in Management
      • PhD in Marketing
      • PhD in Operations Management
    • Non-degree Programs
      • Executive Education
      • Online Course
  • News & Events
    • News
    • Events
    • Press Releases
    • School in Media
    • HKUST Business Review
    • eNews
    • Feature Stories
    • 30th Anniversary
    • Subscription
  • Departments & Centers
    • Departments
      • Accounting
      • Economics
      • Finance
      • Information Systems, Business Statistics & Operations Management
      • Management
      • Marketing
    • Research Centers
      • Center for Business and Social Analytics
      • Center for Business Strategy and Innovation
      • Center for Economic Policy
      • Center for Investing
      • Center for Securities Analysis with Financial Technology
      • Center for Technology and Business Ecosystem
      • Roger King Center for Asian Family Business and Family Office
      • Thompson Center for Business Case Studies
      • HKUST Institute for Financial Research
      • HKUST Li & Fung Supply Chain Institute
    • Center for Business Education
  • About School
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