Last month, the World Bachelor in Business (WBB) program broke geographical barriers and organized its first virtual “WBB Get-Together” social event series. Gathering 130 alumni and students from over 30 countries across Asia, Africa, Americas, Europe, and Oceania, the series re-connected alumni and students from the first graduate class of 2017 to class of
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In the latest Layperson Talk titled “ When and How to Promote Our Products”, Professor Jia LIU talked about her study in an easy-to-understand language. Welcome to review her talk or read the summary below.
Moment marketing is a rich new area of contextual advertising that entails the ability to synchronize online advertising (e.g., sponsored search) in
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In the latest Layperson Talk titled “ When and How to Promote Our Products”, Professor Kai-Lung HUI talked about his study in an easy-to-understand language. Welcome to review his talk or read the summary below.
How much should we discount our products or services? Many online sellers offer deep discounts to attract consumers. This is especially the case
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Hong Kong’s financial system is ready to go green. Asset owners are increasingly driving this revolution. Yet a successful transformation requires integrating science, data, technology, and sustainable values to assess climate risks and opportunities across various asset classes.
On January 28, a group of Hong Kong-based leaders in green finance shared
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In the latest edition of our school magazine Biz@HKUST , we take a closer look at green finance. Seven distinguished leaders and experts talk about what they think Hong Kong and elsewhere stand in terms of the development of green finance:
Christopher HUI, Secretary for Financial Services and the Treasury, HKSAR Government
Arthur YUEN, Deputy Chief
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Five of our faculty members – experts in the fields of Information Systems, Business and Management, and Operations Research – are named the “top two percent of scientists in the world” in a study led by John PA IOANNIDIS at Stanford University (PLOS Biology 2019, 2020). They are Chair Professors Yaping GONG, Albert HA, Jiatao LI, Kar Yan TAM (Dean of HKUST
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We are delighted to announce that Prof Veronique LAFON-VINAIS of the Department of Finance and Dr Kelvin P. MAK of the Department of Accounting have received recognition for their remarkable professional services. Prof Lafon-Vinais, Associate Professor of Business Education, was named an honorary member of the Association of Corporate Treasurers (ACT)
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Five full-time MSc students studying Financial Technology (MScFinTech) won the first runner-up prize at the Hong Kong Techathon 2021 competition. Working under the theme of AI and fintech, the team was awarded for their innovative business ideas and prototypes. Through a seven-day virtual challenge co-organized by the Hong Kong Science Park and six local
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Since COVID-19 broke out, students all over the world have had to instantly adapt to learning and working on projects via online platforms. While the world is still adapting to the “new normal”, our students have demonstrated great adaptability, agility, and intelligence, virtually completing and excelling in several innovative projects.
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We are delighted to welcome the class of 2022 to the Kellogg-HKUST Executive MBA Program!
Since the program’s launch, we welcomed the incoming class in person and online for the first time. The class has an average of 17-year work experience, joining us from 17 cities, including Buenos Aires, London, Los Angeles, and Melbourne. Despite the pandemic, the
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