The BizTalks series is back for this Spring Term and starts with insightful presentations by two assistant professors from the Department of Management.
Using Loss Aversion to Encourage Exploration
Prof. David HAGMANN’s research suggests that the subjective experience of losses can influence the willingness to explore. He concludes that exploration is driven by the desire to avoid experienced losses but is curtailed by the fear of potential losses. Therefore, organizations can tactically create subjective experiences of losses, even in profitable situations, to inspire sales team to devise innovative strategies and explore untapped market opportunities. Learn more about Prof. Hagmann’s research.
The Glass Wall and the Gendered Evaluation of Role Expansion in Freelancing Careers
Extant literature proposed that progressive role expansion would be helpful to expand into new roles. However, Prof. LEE Yonghoon proposes that when women engage in lateral role expansion within professional careers, they face a glass wall, an invisible barrier that limits their work opportunities due to a gendered evaluation of role expansion. Specifically, role expansion by female freelancers is seen as less agentic than by male freelancers, and such difference undermines the perceived competence and commitment of female freelancers. Learn more about Prof. Lee’s research.