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Here you can find a list of research re-created in the form of vivid animated videos.

SHI, Zijun LIU, Xiao SRINIVASAN, Kannan
Selling Snake Oil by Spreading Misinformation
Consumer Behavior
Marketing Strategy
Is green coffee bean extract a miracle cure for obesity? Are raspberry ketones or saffron extract magic weight loss ingredients? Regardless of the veracity of these claims, the celebrity physician Dr. Mehmet Oz has endorsed those and many products to the viewers of The Dr. Oz Show. This has created “the Oz effect” of increased interest—and may perhaps have ... Read More
[ BizBites ]
Watch Video Read Full Paper
XIONG, Yan JIANG, Xu
Managerial Myopia: A Prisoner’s Dilemma Caused by Regulations
Information Disclosure
Marketing
Management Performance
A rule designed to protect investors may encourage managerial short-termism, to the detriment of firms. This sobering finding comes from a study led by HKUST’s Yan Xiong. According to Xiong and a U.S. colleague, the American government is tying firms’ hands with the requirement to disclose managers’ pay offers. The paper shows how managers become more myopic ... Read More
[ BizBites ]
Watch Video Read Full Paper
VAN DER LANS, Ralf PIETERS, Rik WEDEL, Michel
Suppressing Competition in Online Advertising
Online Marketing
Advertising
Product Recognition
Consumer Behavior
Advertising is central to e-commerce. In a world of choice, ads drive consumption by informing consumers about available products. New insights into the influence of online advertising on e-shopping behavior come from a study led by Ralf van der Lans of HKUST. The team used eye-tracking experiments to probe how ad features and site design can help or hinder ... Read More
[ BizBites ]
Watch Video Read Full Paper
LI, Qing YU, Peiwen DU, Lilun
Beating the “Best Before” Date with Transshipment
When confronted with a choice between a lettuce with a “best before” date falling in two days’ time and one in four days’ time, a supermarket customer will typically plump for the latter. This choice puts the product remaining on the shelf one step closer to a clearance sale, or even to the bin. “Waste is substantial in retailing,” note HKUST’s Qing Li and ... Read More
[ BizBites ]
Watch Video Read Full Paper
HUANG, Allen LIN, An-Ping ZANG, Amy
Collaborating to Produce High-Quality Research
Financial Analysts
Supply Chain
Analyst Forecasts
Industry Insights
Sell-side financial analysts produce, acquire, and disseminate information, playing an important intermediary role in capital markets. Such analysts typically work alongside other analysts in brokerage houses. However, there is only limited understanding of how they collaborate, as most studies have treated financial analysts as isolated figures. HKUST ... Read More
[ BizBites ]
Watch Video Read Full Paper
BERTRAND, Marianne BOMBARDINI, Matilde FISMAN, Raymond TREBBI, Francesco YEGEN, Eyub Enes
Investing on Influence: Investors, Portfolio Firms, and Political Giving
Investment Decision
Gone are the days of small-scale investment - the rise of institutional investors has changed the game completely. In 1950, only 6% of publicly traded US companies were owned by institutional investors, but fast forward to 2017 and that number has skyrocketed to 65%. The "Big Three" - BlackRock, Vanguard, and State Street Global Investors - hold a ... Read More
[ BizBites ]
Watch Video Read Full Paper
CAO, Zike CHU, Junhong HUI, Kai Lung XU, Hong
Discounts or Customer Referrals? Choosing the Right Strategy for Success in E-Commerce
Discounting
Marketing
Product and Production
Customer Behavior
In today’s fast-changing e-commerce landscape, businesses are increasingly relying on two novel strategies for winning customers: referral marketing and product discounting. However, this promising pairing may have a sting in the tail, according to HKUST’s Hong Xu and Kai-Lung Hui and colleagues. Although individually effective, these two marketing tools may ... Read More
[ BizBites ]
Watch Video Read Full Paper
AGARWAL, Sumit MUKHERJEE, Abhiroop NAARAAYANAN, S Lakshmi
Productivity, Profit and Prosperity: Building a Better Future for All
Finance and Growth
Infrastructure Development
Lending Relationship
Loan
Government Support
To thrive in a world in which common prosperity is as important as corporate profit-making, the private sector must find new, more sustainable ways to operate. But can private businesses really do well by doing good? One option, according to HKUST’s Abhiroop Mukherjee and colleagues, is for businesses to partner with governments to help the poor realize the ... Read More
[ BizBites ]
Watch Video Read Full Paper
KAWAGUCHI, Kohei (SUNADA)
Seeking Advice from Technology
Algorithm
Retailing
Productivity
Product Assortments
An algorithm can be simply defined as a set of instructions for solving a problem or accomplishing a task. Within many business domains, algorithms are rapidly taking over the decision-making abilities of humans. However, full automation of business activity is only found in certain industries, such as manufacturing, where robots can work in a well ... Read More
[ BizBites ]
Watch Video Read Full Paper
KIMBROUGH, Michael D. LEE, Hanna ZHENG, Yue
Discovering Value in Corporate Forecasting Errors
Investors, analysts, and other stakeholders rely on a slew of materials when measuring how businesses perform. Some of those materials are issued directly by company executives, and they typically include a particularly important set of documents: management earnings forecasts. Unsurprisingly, management forecasts do not always perfectly predict actual ... Read More
[ BizBites ]
Watch Video Read Full Paper
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  • Faculty
    • Faculty Guide
      • Faculty by A-Z
      • Faculty by Department
      • Faculty by Research Interest
  • Research
    • BizInsight@HKUST
      • BizThemes
        • Fintech
        • Green Finance
        • Family Business
        • Data Analytics
      • BizTalks
      • BizStudies
      • BizBites
    • Theme-based Research
      • Fintech Research
      • Green Finance Research
    • Reports
    • Research Centers
    • Research Paper Series (SSRN)
  • Study at HKUST
    • Undergraduate Programs
    • Master of Science
      • HKUST-NYU STERN Ms in Global Finance
      • MSc in Accounting
      • MSc in Business Analytics
      • MSc in Economics
      • MSc in Family Office and Family Business
      • MSc in Finance
      • MSc in Financial Technology
      • MSc in Global Operations
      • MSc in Information and Cyber Security Management
      • MSc in Information Systems Management
      • MSc in International Management
      • MSc in Marketing
    • MBA
      • Full-time MBA
      • Part-time MBA
      • Digital MBA for Global Leaders
    • EMBA
      • The Kellogg-HKUST Executive MBA Program
      • HKUST Bilingual EMBA program
    • DBA
      • Doctor of Business Administration
      • Bilingual Doctor of Business Administration
    • PhD
      • PhD in Accounting
      • PhD in Economics
      • PhD in Finance
      • PhD in Information Systems
      • PhD in Management
      • PhD in Marketing
      • PhD in Operations Management
    • Non-degree Programs
      • Executive Education
      • Online Course
  • News & Events
    • News
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    • Press Releases
    • School in Media
    • HKUST Business Review
    • eNews
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    • 30th Anniversary
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  • Departments & Centers
    • Departments
      • Accounting
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    • Research Centers
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      • Center for Business Strategy and Innovation
      • Center for Economic Policy
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      • Center for Securities Analysis with Financial Technology
      • Center for Technology and Business Ecosystem
      • Roger King Center for Asian Family Business and Family Office
      • Thompson Center for Business Case Studies
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