retailing

The Bright Side of Encroachment
GUAN, Xu | LIU, Baoshan | 陳瀅儒 | WANG, Hongwei

With the rise of e-commerce, suppliers can now reach consumers directly through channels such as online platfo ...

Seeking Advice from Technology

An algorithm can be simply defined as a set of instructions for solving a problem or accomplishing a task. Wit ...

Cash Back
夏耀祥 | SHANG, Weixin | WANG, Yunjie

Rebate, or money that is returned to the consumer after they have paid for goods or services, is a popular for ...

Out of Stock?
FENG, Youyi | XU, Jianjun | 鄭少輝

Downward substitution is common in many industries and occurs in supply chain management when a firm used a hi ...

To Share or Not to Share?
GUAN, Xu | HUANG, Song | 陳瀅儒

Selling directly to customers represents an opportunity for suppliers, but it can threaten retailers’ pr ...

Market Strategies: Manufacturers, Retailers, and Consumers
GUAN, Xu | 陳瀅儒

Supply chains are an integral part of business and form the network between a company and its suppliers to pro ...