Thought Leadership

BizInsight@HKUST – a comprehensive knowledge repository presented by the HKUST Business School – features the latest research and intellectual outputs of our faculty members. In BizTalks, you can review our faculty members’ sharing of research findings and insights in an easily-accessible and dynamic format. BizStudies presents a digest and key takeaway for each piece of our research. For selected topical areas, we have grouped the related BizInsight@HKUST items into several cohesive themes for your easy reference. Please feel free to download a copy of the full research paper in case you find the research interesting or thought-provoking!

The Impact of Customer Capital on Firm Valuation: Brand Recognition vs. Key Employees
DOU, Winston Wei | 吉岩 | REIBSTEIN, David | WU, Wei

Key talents, such as executives and innovators, play a crucial role in driving a firm’s success and shap ...

To Free or Not to Free?
石梓君 | ZHANG, Kaifu | SRINIVASAN, Kannan

‘Freemium’, a pricing strategy whereby a firm offers a basic product or service at no cost to the ...

Above Board or Underhand? When Academic Entrepreneurs Break the Rules
WALDMAN, David | VAULONT, Manuel | BALVEN, Rachel | SIEGEL, Donald | RUPP, Deborah

Academic entrepreneurs who feel unfairly treated by their universities may be willing to sidestep university p ...

From Supplier to Shelf: Transporting Perishable Products
LU, Tao | 陳瀅儒 | FRANSOO, Jan C. | LEE, Chung-Yee

Whether transported by air, sea, or land, perishable goods must reach their destinations on time. The sooner t ...

How Do Firms Have More Productive Workers? The Role of Career and Wage Incentives?

What are the best incentives to recruit more productive (entry-level) workers? The difficulty in effective scr ...

How to Recruit in High Volume?

We model a multi-phase and high-volume recruitment process as a large-scale dynamic program. The success of th ...

Is There a Link Between Social Connections and Innovation?
龔亞平 | KIM, Tae-Yeol | LIU, Zhiqiang

The diversity of social ties and its influence on creativity has long been a key focal area for scholars. Soci ...

Risk and Reward
陳展輝 | YANG, Bowen

In general, people lived longer than expected in the last century, largely as a result of economic development ...

The Perfect Match: Personalised Shopping Recommendations for Mobile Devices
LEE, Dongwon | GOPAL, Anandasivam | PARK, Sung-Hyuk

Few people leave home without their smartphones or other mobile devices, which now dominate almost every aspec ...

When Resources Are Scarce, Range Pricing Offers Will Be More Attractive
范林瑩 | LI, Xueni Shirley | JIANG, Yuwei

“Save from 30% to 50% today!” Range offers like this—advertising flexible price options with ...