HKUST Business School Magazine

In a world where digital transformation is not just a trend but a global phenomenon, understanding its impact has never been more essential. This edition brings you four engaging faculty articles that dive into the heart of this transformation, showcasing the vital role of academia in steering these developments. Professor JI Yan explores the rise of AI in algorithmic trading, revealing how it is reshaping financial markets. Meanwhile, Professor Dongwon LEE emphasizes that embracing digital transformation is a strategic imperative for organizations today. Professor Amy ZANG and Professor Wilbur CHEN examine how generative AI is set to revolutionize the auditing and accounting landscape, while Professor Kohei KAWAGUCHI takes us through the crossroads of cryptocurrency. Together, these insights highlight HKUST’s unwavering commitment to excellence and its mission to contribute meaningfully to society in this rapidly evolving digital age.