HKUST Business School Magazine

2 News The School Advisory Council, whose members include leaders in business, academia and public organizations, held its third annual meeting in May to advise on the School’s wider, strategic issues and directions. The Advisory Council heard progress reports on the revision of the School’s mission statement, undergraduate intake, faculty development, executive education programs, and community engagement. It also heard reports from four ad-hoc committees set up in the past year to consider external forces and opportunities for the School, including internationalization, China business expertise and networks, integrating business ethics, responsible leadership and sustainable development into the curriculum, and new modes of teaching and learning. Dean Leonard Cheng said the Advisory Council was generally pleased with the considerable progress being made. “The Advisory Council’s valuable advice and recommendations not only help us to reflect upon our work, but also serve as useful guidance for our future development,” he said. The Advisory Council has expanded its membership with nine new members and 24 returning members. They represent a diverse range of expertise and experience. Looking at the Bigger Picture The School has made great strides in achieving excellence in business education and making a positive impact in the region and beyond – these are the defining qualities of our institution. Now they have been transformed into our brand. “World Class in Asia” is a phrase that will be closely associated with HKUST Business School in future. This is the outcome of a recent major branding exercise that was conducted school-wide to identify key consistent messages that apply to all our programs and activities. While “World Class in Asia” is the brand, it is supported by four core values that reflect our deeper goals: World Class Quality, Entrepreneurial Spirit, Caring Attitude and Positive Impact. The branding exercise also resulted in the development of visuals and other materials to help promote these values, which can be seen most prominently at our revamped website. The website is a major channel for reaching the School’s stakeholders and the wider community. Please visit www.bm.ust.hk and have a look for yourself. ‘World Class in Asia’ The School has been ranked among the top institutions in the world in four key areas, according to the Quacquarelli Symonds University Rankings by Subject released in May. These areas are Statistics & Operational Research, ranked 7th; Computer Science & Information Systems, 12th; Accounting & Finance, 16th; and Economics & Econometrics, 32nd. The rankings measure key indicators such as academic reputation, employer reputation, citations HKUST EMBA for Chinese Executives Program joined with media outlets in Hong Kong, Shanghai and Guangdong to hold a forum on the role of urbanization and industrial innovation in promoting China’s economic development. Recognition for Individual Strengths Thought Forum on New Forces Driving China’s Economy and the productivity and impact of scholars’ published work. The School’s rankings were based on the work of our Accounting, Economics, Finance and ISOM departments. Dean Leonard Cheng said: “While rankings are not the only barometer of the quality of our work, these latest results are nonetheless a welcome recognition of our academic achievements in these areas. We will continue to focus on sustaining and enhancing the quality and impact of our teaching and research programs.” Titled “Driving Forces of Economic Development in China”, the forum attracted representatives from China’s Ministry of Finance, the China Center for Urban Development, business leaders from Hong Kong, Shanghai and Guangdong, and scholars. The event was held in June and was divided into two sessions of debate followed by Q&As from the audience, and it was covered on television and online. Radio Television Hong Kong, Radio and Television Shanghai, and Radio Guangdong hosted the event and the Business School was the co-organizer.